Manager, Activation & Outreach

Altria Client Services

Washington, District of Columbia

7/29/2020 8:18:44 AM


Legal Regulatory Affairs Government Affairs



Do you have a passion for government affairs, grassroots advocacy, and outreach? Are you a leader who enjoys working with cross-functional teams towards a common goal? If so, Altria may have the role for you!

Altria’s Government Affairs department in Washington, D.C. is currently seeking a highly qualified Manager, Activation & Outreach to join our team. In this role you will manage legislative and regulatory activations for on federal, state and local issues.

Job Duties:

* Build, execute, and lead all aspects of traditional and digital grassroots activations programs and campaigns.
* Manage existing advocacy websites and social media platforms and expand digital outreach capabilities.
* Develop, execute, and apply research driven strategies to improve activations; develop and test new advocacy tools.
* Craft and implement audience growth strategies, including developing and implementing creative solutions to attract new advocates.
* Deepen existing audience engagement through traditional and digital strategies and tactics, including attending in-person events.
* Establish and maintain highly effective relationships with internal clients.
* Manage external vendors and consultants, lead cross-functional project teams, and strategically allocate resources and manage budgets.
* Assist in the development and implementation of legislative and regulatory strategies as a participant in broader Government Affairs initiatives. This could include assisting with public opinion research and public policy research and communications.

Qualifications Include:

* Bachelor’s degree in Political Science, Public Policy, Communications, or other related discipline.
* Five or more years of related experience, including extensive experience in grassroots issue advocacy and digital / social advertising or advocate outreach.
* Passion for grassroots advocacy and understanding what motivates people to act.
* Deep understanding of the legislative process and campaign management strategies.
* Broad exposure to government affairs, political campaigns and legislative activity.
* Excellent communication skills (written, interpersonal, and presentation) as applied to a broad variety of partner communities, (i.e. executives, shareholders, consumers, legislators, retail and trade partners).
* Validated influencing, collaboration and diplomacy skills, including influencing without authority and building strategic collaborative partnerships to engage diverse audiences.
* Critical thinking skills and the ability to translate strategic objectives into impactful plans and processes.
* Excellent analytical skills and ability to find creative solutions to complex problems.
* Talent and agility to work in a dynamic, fast paced environment and the ability to lead multiple projects with varying timelines.

Washington, DC - District of Columbia


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